Increase Your Marketing Impact in 1 Day – Seattle, June 16: Just 6 Seats Left
I’m partnering with one of the best nonprofit marketers I know, Kivi Leroux Miller of NonprofitMarketingGuide.com, to offer you a way to transform your tangle of marketing to-do lists and conflicting...
View ArticleJoin Me – The Art & Science of Nonprofit Marketing – June 23 w/Special Discount
Please join me and Tara Collins, Communications Director at the Watershed Agricultural Council for this first-time webinar, produced by the Chronicle of Philanthropy. The folks at the Chronicle have...
View ArticleKnow Your Target Audiences for Nonprofit Marketing Success (Case Study)
A huge part of what I love about guiding nonprofit communicators to greater impact is seeing the “aha moment.” I witnessed a great one last week while presenting the Total Focus Marketing Plan Workshop...
View Article[July 31 Deadline - Save $100] Increase Your Nonprofit Marketing Impact in 1 Day
Reserve Your Spot by Sunday July 31 to Save $100 — Join us at the Total Focus Marketing Plan Workshop, October 12 in NYC. This is the time to propel your organization’s marketing forward with a smart...
View ArticleAnswers to 30 Vital Nonprofit Marketing Planning Questions, in 30 Minutes!
Join Kivi Leroux Miller (NonprofitMarketingGuide.com) and me for this rapid fire learning experience – get your answers here. Kivi and I recorded this half-hour webinar on July 21, 2011 to answer the...
View Article5 Nonprofit Marketing Innovations for Tough-Times Results (Case Study)
Marketing your way through times like these is gritty, sweaty, get-your-hands-dirty work. Your challenge right now is to step-up with a sense of adventure, a bolt of courage and persistent innovation....
View ArticleBe Consistent, Not Confusing with Multi-Channel Nonprofit Marketing
Call it what you will — integrated, holistic, multi-channel fundraising and marketing — but there’s no variance in my recommendation that you take this approach right now, if you’re not already....
View ArticleNo Virginia, Your To-Do List is NOT Your Marketing Plan: Nonprofit Marketing...
The hands-down, most hated and most frequently-avoided marketing task is budgeting. I hear that from you and your peers time and time again. But I urge you to get past this bias and take the time to...
View ArticleRamp Up Your Marketing Budget to What You REALLY Need: Nonprofit Marketing...
Dive into this second installment in my series to learn how to get what it takes to fund your nonprofit marketing plan. You’ll find Part One here. Q: OK, now I get how much it’s going to take to do our...
View ArticleMust-Do Marketing for Nonprofit Leaders – Free Webinar 12/6
Make 2012 your turnaround year! Join me for this free webinar (December 6, 1pm ET) to learn how to craft your 1-page marketing plan for 2012. This plan will be a reliable path to motivating your...
View ArticleAre You Doing the Right Things?
These are the questions you ask me most frequently: What’s the right way to market a nonprofit like mine? And how do I know if I’m doing the right things? Not knowing the answers leads to self-doubt,...
View ArticleFree Webinar: Move People to Act Now w/One-Page Plan (Feb 5 & On Demand)
Register now, seats are filling fast. And you can watch at your convenience if you can’t make it live. What’s the right way to connect with supporters, and motivate them to act? And how do I know if...
View ArticleDefine Goals That Drive Success
OMG! These research findings on marketers’ most common email goals astounded me. (Click the chart to see it at full size.) Believe me, I’m a huge fan of goals. I believe in the power of practical...
View ArticleInvest 10 Minutes for Priceless Insights: Nonprofit Communications Trends
My friend and colleague Kivi Leroux Miller, over at Nonprofit Marketing Guide, provides a wonderful service for nonprofit marketers like us—her annual report of trends in the field. I urge you to take...
View Article1 Week into 2015: Where are You Headed?
This practical, doable marketing plan template takes you from goals to benchmarks, work plan, action and impact! Those New Year’s resolutions—including the ones we set for marketing and fundraising...
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